The Car4Less Value Chain
Understanding the value chain shows exactly where your saving comes from. Here's the path of a new car to you.
- 1
Manufacturer
Sets the retail price and builds the car with its full warranty.
- 2
Franchise dealer network
The authorised dealers who supply, register and deliver.
- 3
Car4Less
The buying channel that secures the below-retail price and runs the transaction.
- 4
You
Get the same brand-new car for less — plus the option of monthly rewards.
Business — questions
Where can I see this in action?+
Browse the showroom of 1 318 new cars below retail, or chat to a Car4Less consultant on WhatsApp — they'll walk you through exactly how it works for the car you want.

